Account & Lead Scoring

It's Not Your Team.
It's Your Targeting.

Turn scattered lead and account data into one clear signal.
Help your team stop guessing and start focusing on the accounts and people who actually convert.

Filter, export, and drilldown on the data quickly

Save, schedule, and automate reports to your inbox

Connect the tools you already use with 100+ integrations

See the Platform Instant ICP Review Talk to a Sales Rep

4X

Pipeline in 6 Months

2.5X

Demand Gen ROI

30%

Conversion Rates

40%

Net Revenue Retention

"BoostIdeal and their team helped us define what our true ideal customer actually looks like for Scrappy ABM, and provided the tools to track and prioritize our target accounts automatically."

Mason Cosby

CEO, Scrappy ABM

"BoostIdeal replaces the guesswork with grounded data. We can verify whether our clients are targeting the right accounts before we build anything, which improves performance and protects our team’s time."

Nikki Hershik

VP of Accounts & Operations

It's Not Your Team.
It's Your Targeting.

Turn scattered lead and account data into one clear signal.
Help your team stop guessing and start focusing on the accounts and people who actually convert.

4X ↑

Pipeline in 6 Months

2.5X ↑

Demand Gen ROI

30%↑

Conversion Rate

40% ↑

Net Revenue Retention

See the Platform Free ICP Analysis Tool Talk to a Sales Rep

PROBLEM

Every Day, Half of Your Resources Are Wasted on Dead-Ends

Poor Prioritization

Leads Sales Won't Work

Buried Buying Signals

Broken Scoring Models

Misaligned GTM Teams

Misleading Metrics & KPIs

PRODUCT

One Dynamic Score for Accounts and Leads

Engagement shows interest. Fit shows potential. Combine both to know who’s worth your time.

Smarter Targeting

We combine account fit, engagement, and signals with contact activity to help you focus on the right people at your best-fit companies.

Dynamic Prioritization

Scores update in real time as leads engage and accounts change, so your team always stays focused on what matters most right now.

Scores All Teams Trust

Marketing, sales, and RevOps work from one shared signal so everyone stays aligned and focused on the same priorities.

SOLUTION

Identify Your Best Customers
Model Your Next Ones

Validate and refine your Ideal Customer Profile using actual customer data, so your go-to-market programs are grounded in reality. Identify gaps, integrate a fully managed scoring model, and align teams using unified profiles. Monitor and evolve your ICP to reflect changing priorities, signals, and engagement patterns.

USE CASES

Know Exactly Who to Target and When

Whether you're building pipeline, routing leads, or improving GTM efficiency, BoostIdeal helps your team focus on what works.

Marketing

Target Audiences That Convert

Build smarter audiences based on fit, engagement, and market signals.

Stop wasting spend on low-potential accounts

Pass leads that sales actually wants to work
‍

ROI : 2.5x ↑ campaign ROI and 40% ↓ CAC

Sales

Prioritize Buyers Who Are Ready

Focus outreach on accounts with active, high-quality signals

Multithread with engaged contacts inside good-fit accounts

Eliminate wasted effort on cold or misaligned targets

ROI : 10+ hrs saved / rep / week and 30% ↑ win rates

Customer Success

Turn At-Risk Accounts Into Expansion Opportunities

Identify engagement patterns that predict churn before customers go silent

Prioritize both retention and expansion efforts based on real-time signals

Target the right stakeholders with the right message at precisely the right moment

ROI: 40% ↓ in churn and 35% ↑ in expansion revenue

Leadership

Align Teams Around What Drives Revenue

Get full visibility into where time, budget, and effort are going

Replace vanity metrics with real buyer signals that inform forecasting

Align GTM teams with one shared view of what’s working

ROI: 30% ↑ in GTM efficiency and 25% faster revenue growth

HOW IT WORKS

Identify Your Best Customers Model Your Next Ones

SCORE

Unified Scoring

Lead Engagement: Tracks key contact actions like email opens, meetings, and content interaction..

Account Fit: Scores companies based on firmographics, tech stack, and strategic alignment.

Combined Readiness: Merges lead and account inputs into one clear, dynamic score.

ANALYZE

Dynamic Scoring

Always-On Scoring: Scores update instantly as new signals appear.

Signal Curation: Normalizes shifts in behavior, activity, or account changes.

No Manual Workflows: Keeps data fresh and accurate without spreadsheets or static rules.

ACTIVATE

Clear Prioritization

Weighted Scores: Balances fit, engagement, and timing across leads and accounts.

Top Priorities: Ranks accounts and contacts based on real-time readiness.

Shared Workspaces: A shared scoring system that sales, marketing, and RevOps can trust and act on.

Align your teams, boost efficiency, and win with your ideal accounts.

See the Platform

It's Not Your Team.It's Your Targeting.

4X

2.5X

30%

40%

"BoostIdeal and their team helped us define what our true ideal customer actually looks like for Scrappy ABM, and provided the tools to track and prioritize our target accounts automatically."

"BoostIdeal replaces the guesswork with grounded data. We can verify whether our clients are targeting the right accounts before we build anything, which improves performance and protects our team’s time."

It's Not Your Team.It's Your Targeting.

Turn scattered lead and account data into one clear signal.Help your team stop guessing and start focusing on the accounts and people who actually convert.

PROBLEM

Every Day, Half of Your Resources Are Wasted on Dead-Ends

Poor Prioritization

Leads Sales Won't Work

Buried Buying Signals

Broken Scoring Models

Misaligned GTM Teams

Misleading Metrics & KPIs

PRODUCT

One Dynamic Score for Accounts and Leads

Engagement shows interest. Fit shows potential. Combine both to know who’s worth your time.

Smarter Targeting

Dynamic Prioritization

Scores All Teams Trust

SOLUTION

Identify Your Best Customers Model Your Next Ones

USE CASES

Know Exactly Who to Target and When

Whether you're building pipeline, routing leads, or improving GTM efficiency, BoostIdeal helps your team focus on what works.

Marketing

Sales

Customer Success

Leadership

HOW IT WORKS

Identify Your Best Customers Model Your Next Ones

Unified Scoring

Dynamic Scoring

Clear Prioritization

Ezra Burns on the 5 ways to generate more leads on LinkedIn.

Align your teams, boost efficiency, and win with your ideal accounts.

It's Not Your Team.
It's Your Targeting.

It's Not Your Team.
It's Your Targeting.

Turn scattered lead and account data into one clear signal.
Help your team stop guessing and start focusing on the accounts and people who actually convert.

Identify Your Best Customers
Model Your Next Ones